Social media has revolutionized how people connect with each other. While social media services can be a powerful way for people to communicate, they pose several significant challenges for businesses and organizations. With many younger people using social media networks like Facebook every day, it’s important for businesses to implement new ways for employees to communicate with each other. However, it’s also essential for businesses to protect their intellectual property and restrict employee communication when necessary. The following guide provides simple tips and tricks on how businesses can protect themselves from social media.
It’s important to restrict access to public social media networks like Facebook and Twitter. While these can be an excellent way for a PR department or marketing department to connect with potential customers, they should not be used internally by employees. Since a company can’t control the privacy policies of Facebook and Twitter, it may be impossible to prevent leaks of valuable or proprietary information. For example, labor law posters may use public social media networks to spread their views while at work. In addition to labor law posters, social media networks can also be used by a company’s competition to steal valuable intellectual property and other information.
Social media networks can be an excellent way for employees to share ideas with each other. However, it’s important to block popular social media networks like Facebook. Instead of public services, it’s a good idea to provide a specialized internal social network for employees. This network will only contain profiles from active employees and managers at a company. In addition, it will have a specialized set of privacy policies that will prevent leaks of valuable information.
An internal social network can also be a great way for a company to covertly gain information about employees. While it may be illegal to monitor an employee’s private social network accounts, there are no restrictions on the information a company can gather from its internal social network. All messages, communications and other information can be logged and stored. This can be a great way to minimize liability and increase information security.
It’s also important to have restrictions on company-provided smart phones and other devices. Since many companies provide smart phones and other devices for employees, it’s essential to have restrictions on the applications that can be installed. Many Android and iOS applications can leak valuable company data and other information. In addition, employee information can be profiled by competitors.
All company-provided smart phones should have restrictions on the applications that can be installed. In addition to banning services like Facebook and Twitter, all company-provided phones should have limitations on the type of information that can be transmitted to and from the phone. This can help prevent any accidental data leaks. It’s important to have good business technology management programs.
Internal social media networks can reveal lots of valuable information about employees. For example, it can be difficult to discover some trends that are hidden in the actions of employees. While it may not be possible for an individual manager or supervisor to tease out trends in employee behavior, certain patterns of behavior can reveal lots of information. This can include an employee’s morale, job satisfaction, reliability, loyalty and more.
Internal social media networks can be a powerful tool for many companies. While it’s important to restrict public social media networks like Facebook and Twitter, internal networks can be an excellent way to supervise and manage employees.